PolandLazarski UniversityUndergraduate

Marketing Management

Marketing is an engine of market development. Marketing gives you the opportunity to effectively communicate with customers, precisely define their needs, create a brand image - all this using many communication channels, planning, creativity and project management skills.

assignment-lateDeadline:Aug 31, 2025
Marketing Management - Cover
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Duration
2 years
Tuition Fee
€5,040 annually
Level
Undergraduate
Attendance
On Campus
Format
Full Time

Description

Marketing is an engine of market development. Marketing gives you the opportunity to effectively communicate with customers, precisely define their needs, create a brand image - all this using many communication channels, planning, creativity and project management skills. The undoubted advantages of marketing are the implementation of the necessary actions for a natural development of the business, building the brand, strong positioning and trust. In order to achieve optimal results, you must ensure that you create a well-thought-out strategy, considering the tendencies of a new emotional marketing approach, experience orientation and other trends and tendencies. Creativity, planning, business orientation and holistic customer oriented approach - if you are into marketing and want to be a certified professional of one of the core market niches, this program is for you. 

MA in Marketing Management is a program that aims to graduate certified professionals in advanced marketing. Practical approach of the program includes components that will make you have a real labour market experience and let you try different niches of marketing to broaden your knowledge, skills, understand which area of marketing suits you the most, and give a background for the future career.

As a student of Marketing Management:

  • you will receive a skills and knowledge about integration marketing, emotional consumer approach and holistic marketing perspective; 
  • you will learn how to identify most effective marketing approaches depending on the business models you are working at; 
  • you will work on marketing campaigns, brand communication, promotional strategies of advertising and selling the products; 
  • you will get knowledge base about the consumer behavior, psychology and trends of the modern market and emotional marketing approach; 
  • you will build your own formula of how to properly use creativity, planning, analytical skills and leadership skills to become a leading professional in marketing; 
  • you will explore different areas of marketing and get the knowledge in management, such as team management, resource management, creativity management, team management.

Requirement

A copy of your High School Diploma (O LEVEL & A LEVEL) e.g (WAEC, NECO, SAT, KCSE, ZIMSEC, GCE)

A copy of your International passport Bio-data page.

A copy of your recent Passport Photo.

A valid copy of your Result Checker Card.

All applicants for undergraduate degree courses must possess a minimum qualification of five (5) credits, in the Senior Secondary School Certificate (WAEC, NECO, SAT, KCSE, ZIMSEC, GCE).

Fees

Tuition Fee €5,040 annually
Application Fee €37
Acceptance Fee €0
Housing Fee €300- €500 monthly
Living Fee €200- €300 monthly

Addition Information

DegreeBSC
Duration2 years
AttendanceOn Campus
LevelUndergraduate
Country🇵🇱 Poland
Campuses
Main Campus
FormatFull Time
Intakes
Fall 2024 , Fall 2025 , Fall 2025
Study LanguageEnglish
Application Fee€17

€5,040 per year

assignment-lateAug 31, 2025
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