Communication and Media Studies

Overview

Communication and the media have become an integral part of our everyday life. They are not only indispensable for work, but they play an essential role in almost every activity imaginable. The latest developments in technology provide an opportunity for an immediate reaction to any event. Therefore, new applications, such as Web 2.0-based technology, are of paramount importance to us.  

Our creativity-focused subjects play an important role in building a professional portfolio for our students. Our aim is to transfer the in-depth knowledge and skills needed to understand and master the constantly evolving tools of communication in a spirit that enables graduates to use novel means of communication and the media in a responsible way preparing students to face any future challenges. 

Educational Opportunities

Teaching creative communication: writing, speaking, and problem-solving skills; development of critical thinking and negotiating abilities; learning techniques of assertiveness.  

Social media teaching: understanding the new type of communications and the radical changes of social media publicity and conscious usage of it; features of social networks.  

Project-based education: providing the opportunity for students to experience teamwork and active creativity.  

Learning to use media tools.  

Integrated approach. 

Specialization

Specializations are launched only if a minimum of 15 students wish to join the specialization. 

• Integrated media specialization 

New media technologies and digitalization are changing media and journalism forever. Media and media education faces new challenges in the age of digitalization; the digital revolution and the unstoppable expansion of different platforms of mobile communication tools reshape the face of media continuously. Media convergence is the revolutionary and evolutionary form of the new media environment, it causes big changes in the global and national media landscape, media ownership, media systems, structure, information gathering method, storytelling or presentation method, and also the journalism genres. The changes are based on the digital technological revolution, but they are affecting all the social, economic, and legal structural factors. Parallel with the changes in the media itself, media education faces new challenges in the age of digitalization as well. The Integrated Media specialization is our answer to these challenges. We don’t teach print, radio, television, online, and social media on different specializations – we teach these together, in an integrated way. We also continuously change our education methods to provide relevant skills and knowledge: instead of frontal presentations, we focus on practice and project-based learning.

• International Communication specialization 

Graduates of the International Communication specialization become professionals who are able to perform entrepreneurial, networking, and managerial tasks in various fields of international social and political relations based on their comprehensive knowledge and skills gained in the area of mass communication and intercultural communication in addition to their excellent command of two foreign languages used for specific professional purposes. The educational objective of the specialization is to train experts with excellent knowledge of English for specific purposes and who are able to fulfill demanding managerial, networking, and organizational duties in a wide range of positions in the area of international business, politics, and cultural relations. In accordance with the educational objectives, the program places special emphasis on developing the cross-cultural and intercultural competencies of students, who are also introduced to the complex system of international organizations and the intricate processes that shape international relations. The module places special emphasis on the development of communications skills and the acquisition of special skills related to the successful strategies of career management as well.

Career Opportunities

• Journalist, editor, press officer, spokesperson  
• Mid-level management position in PR, advertising, and marketing  
• Salesperson, event organizer  
• International affairs officer